We started ProspectEd because, when we were K‑12 sales leaders, we could not find the kind of partner we actually needed. We had student centered products, strong teams, and ambitious goals, but we kept looking for a place where we could get real K‑12 sales strategy support, talk candidly with peers who faced the same challenges, and find talent that truly understood how districts work. At best, we had to piece together multiple point solution partners that only half solved our needs. The most valuable support we found back then was not another playbook or dashboard, it was the informal support group of fellow sales leaders swapping honest stories about budget cycles, RFPs, board pressure, and team dynamics. Again and again, we caught ourselves saying, if only there were a firm built specifically for people in our seats.
ProspectEd is our way of turning that experience into a business. We have built the firm we wish we had, a place that combines K‑12 specific consulting, recruiting, and the feeling of a real peer network for revenue leaders. Everything we offer is designed with our past selves in mind, operator led, brutally practical, and centered on community. We are not just another vendor, but a partner and circle of support you can rely on when things are complex and high stakes, because we have been there too.

